I aspire to be a visionary driving sustainable growth through long-term strategy.










 namkirina@gmail.com
 linkedin.com/in/hyuna-nam




























I'm a multifaceted designer with 6+ years of experience in South Korea and the U.S., blending visual and business design to create both aesthetic and strategic solutions.

My work spans beauty, retail, and community sectors, reflecting my commitment to design’s impact at every level. Each project in my portfolio follows a design-thinking approach—starting with visual narratives, deepening through brand substance, and anchoring solutions in business values. My international experience has reinforced the power of cross-cultural insight, collaboration, and strategic creativity in driving meaningful design.









Work Experience

International Marketing Assistant / Translator

SCAD
May 2025 - Present
Remote










Co-founder & Brand Strategist

BBUREE
Jun 2024 - Present
Los Angeles, CA



bburee.com
bbureestudio

  • Led the brand strategy and product development process, bringing the first product from ideation to launch within six months while refining the business model for sustainable growth
  • Crafted a brand narrative infused with Korean heritage, integrating cultural storytelling into product development and visual identity to create an authentic and emotionally resonant brand experience
  • Established and maintained partnerships with Korean manufacturers, overseeing production processes and ensuring quality control while navigating cross-border logistics and vendor coordination



Creative Designer

SOMISOMI Franchise Inc.
Feb 2021 - Jun 2023
Los Angeles, CA







somisomi.com
somisomiicecream


  • Collaborated on 10 store openings within two years, ensuring brand consistency across interior design, packaging, and marketing materials through close coordination with the operations team
  • Orchestrated headquarters branding project through vendor coordination and implementation of signage, decals, and entryway design to enhance brand visibility
  • Managed cross-border vendor collaboration between Korean and U.S. offices, leveraging bilingual communication to streamline production, ensure quality execution, and develop annual merchandise for 200+ employees


BX Designer

ARTREEZ
Mar 2021 - May 2021
Seoul, South Korea



  • Developed mobile and web layout guidelines to improve user experience and visual consistency as part of the Pikicast platform refresh
  • Designed UI assets, character illustrations, and social media templates, ensuring a cohesive brand identity across 5+ newly launched content channels
  • Led visual storytelling efforts, strengthening brand engagement through compelling graphics and optimized content presentation




Graphic Designer

EGGPLANT FACTORY
Jul 2017 - Feb 2021
Seoul, South Korea






eggplantfactory.co.kr


  • Designed brand identity, packaging, and graphic assets for 10+ clients, collaborating with a strategy team to develop cohesive branding solutions
  • Led the Skin1004 rebranding project, overseeing logo development, brand assets, and packaging design to support its successful expansion into the U.S market
  • Managed a licensed collaboration between Mongdies and Nickelodeon’s SpongeBob franchise, ensuring compliant packaging design now sold online
  • Developed community-driven branding initiatives for Boonco, creating visual assets for customer experiences



Designer

DESIGN ZINI
May 2015 - Dec 2021
Seoul, South Korea


  • Designed the main title and key visuals for the Reebok Fit Fest campaign, a collaboration between Reebok and Seoul City, displayed at Jamsil Olympic Stadium
  • Designed editorial layouts for the National Assenbly’s publications, contributing to 5 reports over six months
  • Developed promotional materials for a Seoul City public health campaign, supporting city-wide fitness initiatives




Education

SAVANNAH COLLEGE OF ART&DESIGN
The De Sole School of Business Innovation
Creative Business Leadership, M.A.
Aug 2025

International Student Model (April, 2025)
Traslator at Marketing & PR team (May, 2025 - Present)


KYUNG HEE UNIVERSITY
College of Art&Design
Visual Design, B.F.A.
2012-2017



25th Graduation Exhibition Committee
Awarded the Excellent prize




©Hyuna Nam 2025